Pure, Natural, Bamboo
The super plant. Bamboo is naturally antibacterial, hypoallergenic, highly absorbent and luxuriously soft. The new standard of baby care has arrived. Because the softest days deserve the purest materials.
Order Ships: 21st September
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"The moment I opened the box I knew it was different. Then it actually worked. No leaks, no rash, no stress. Just a happy baby."
You've been invited to experience the new standard of baby care, before anyone else.
Welcome to the private & exclusive pre-launch home of Moss. A new baby care brand introducing a premium option for parents and their little ones. When you're a parent, the details and ingredients matter more than ever before.
Moss will officially launch October 2026. We are offering an exclusive pre-launch founding membership for parents to join the inner circle and experience Moss bamboo nappies and wipes before the rest of the world.
the new standard
of baby care
The super plant. Bamboo is naturally antibacterial, hypoallergenic, highly absorbent and luxuriously soft. The new standard of baby care has arrived. Because the softest days deserve the purest materials.
Superior absorbency and the softest nappy your baby could wear. No fragrance, no dyes, no chemicals. Dermatologist tested and free from the ingredients that cause irritation. Designed for skin that hasn't yet touched the world.
The Moss nappy is the only one in Europe that doesn't require a single tree cut down for production. Plant-based materials, responsibly sourced, and wipes decompose in 133 days. Born from nature, returned to nature.
"Here, luxury means simplicity: premium bamboo nappies and wipes thoughtfully created with nothing unnecessary - only what's truly best for your baby's delicate skin.
Because true luxury isn't adding more
it's removing what doesn't belong."
Meet the Founder
After seeing first hand that women undergoing breast cancer treatment had no suitable underwear for their comfort and healing, Ciara set out to change that. Working alongside breast cancer survivors, Ciara created the world’s first front fastening bamboo bra and completely disrupted and transformed the industry for women when they needed it most. Theya Healthcare award winning bamboo bras accelerated healing and provided women the comfort and care they deserved.
Today, Ciara Donlon is an award-winning entrepreneur and business leader with close to three decades of experience across corporate strategy, e-commerce, and innovation in healthcare. Moss Nappies is her next adventure, dedicated to bringing the same pure bamboo goodness and innovative design to families everywhere.
As a founding member, you are stepping into the world of uncompromising care before anyone else.
Because the first thing your baby wears should be the purest.
The Moss Difference
Traditional Brands
100% Clean - Nothing Harmful. Zero PFAS, phthalates, petroleum, dyes, or parabens.
Often contain harsh chemicals, hidden plastics, & a variety of toxins.
Pure. No synthetic perfumes or artificial colorants.
Use fragrances that can irritate sensitive skin & disrupt hormones.
OEKO-TEX® Standard 100. Global safety certification.
Rarely certified for textile purity.
Dermatest® "Excellent" & naturally hypoallergenic.
Can lead to contact dermatitis and rashes.
Latex-Free. Designed for ultimate skin comfort.
Common use of latex can trigger sensitivities.
Our non-wood core provides superior absorbency. Not a single tree is cut down.
Use wood pulp & crude oil for absorbency, requiring trees to be cut down.
Fully biodegradable. Wipes decompose in 133 days
Often contain micro-plastics. Can take up to 100 years to decompose.
100% Clean - Nothing Harmful. Zero PFAS, phthalates, petroleum, dyes, or parabens.
Pure. No synthetic perfumes or artificial colorants.
OEKO-TEX® Standard 100. Global safety certification.
Dermatest® "Excellent" & naturally hypoallergenic.
Latex-Free. Designed for ultimate skin comfort.
Our non-wood core provides superior absorbency. Not a single tree is cut down.
Fully biodegradable. Wipes decompose in 133 days
Traditional Brands
Often contain harsh chemicals, hidden plastics, & a variety of toxins.
Use fragrances that can irritate sensitive skin & disrupt hormones.
Rarely certified for textile purity.
Can lead to contact dermatitis and rashes.
Common use of latex can trigger sensitivities.
Use wood pulp & crude oil for absorbency, requiring trees to be cut down.
Often contain micro-plastics. Can take up to 100 years to decompose.
"softest nappies we've ever used"
93% of parents rated Moss softer than their usual nappy brand.
Rash severity and frequency decreased for babies with sensitive skin.
"dramatically better"
61% of parents rated Moss Nappies a perfect 10 for absorption
Moss kept skin drier after pees, with noticeably fewer red marks and irritation, and fewer overnight leaks than leading brands.
Parents reported "dramatically better" containment & longer sleep stretches overnight.
"1 wipe does the work of 3"
"92% of parents rated Moss Wipes as stronger, softer, and gentler than their usual brand.
Parents widely praised the easy one-hand pull dispenser and gentle non-sticky formula.
the benefits
As a founding member, you're not just subscribing - you're among a limited number of families experiencing the new standard of baby care before anyone else.
25% discount on your Moss subscription every month - never expires.
Your Moss order will be delivered every 4 weeks with free shipping.
Enjoy free travel wipes and thank you gifts from us to you.
Enjoy a month's subscription for free when 3 friends subscribe.
Share feedback that will directly influence future developments and improvements - your voice matters to us.
How it Works
Choose the right fitting nappy for where your baby is right now, this can be adjusted at any time in your account as your baby grows.
Select 4 pack or 8 pack of super soft bamboo wipes and add-on travel wipes if needed. Whatever suits your family's needs.
Free delivery on every order, straight to your door. Every 4 weeks. Never run out, never worry.
25%
off every subscription for life.
Free
Free shipping on every delivery, & free pack of travel wipes with your first box.
Flex
Make changes to your subscription at any time from your personal account
"Thank you for being part of this new standard in baby care. Like you, we want only the best materials and quality for our babies. Nothing uneccessay, everything essential.
We're honoured to care for your baby's skin and comfort with the same quiet, thoughtful, dedication parents bring into the world every day."
- The Moss Team.
